Join the fastest-growing prepaid wireless brand in America. Open your own exclusive Cricket Wireless retail store — scalable from 50 to 500+ sq. ft. — with full brand support, live demo handsets, and a proven revenue model.
Cricket Wireless is an AT&T company — backed by America's most reliable network. As an exclusive dealer you get national brand power with local ownership freedom.
Zero upfront franchise fees. You own your business independently — no royalty payments, no ongoing licensing costs.
Sell on America's most reliable network. Cricket runs on AT&T infrastructure — nationwide 5G coverage your customers can count on.
Local Cricket field teams train your staff on-site. Ongoing coaching, merchandising guidance, and product education included.
Value-engineered Dealer Lite store design scalable from 50 to 500+ sq. ft. Cricket provides branding, signage, and display kits.
Benefit from Cricket's national advertising campaigns, social media, and promotional materials — brand recognition drives your foot traffic.
Earn on activations, plan upgrades, devices, accessories, and monthly recurring commissions from your customer base.
The Dealer Lite format is Cricket's value-engineered retail concept — designed to maximize sales in any footprint, from a small kiosk to a full-size retail location.
Scalable from 50 sq. ft. to 500+ sq. ft. — perfect for strip malls, shopping centers, or standalone locations.
Fully functional demo units for every flagship device. Customers experience the product before they buy.
Digital signage and pricing displays keep your store current with the latest promotions — updated remotely by Cricket.
Activations made simple with technology bundles that empower your advocates to close more sales, faster.
Dealer Lite Interior
Storefront Exterior
These are the live plans your customers will choose from — all on AT&T's nationwide 5G network. Prices shown with Auto Pay.
Prices require Auto Pay enrollment. First month $5 more without Auto Pay. Plans subject to change. Visit cricketwireless.com for full terms.
Multiple commission streams mean every customer interaction generates income. Here's how you earn as an exclusive Cricket dealer.
Every new line activated in your store puts $5 in your pocket — paid for bringing new subscribers onto the network.
Earn on every unlimited plan sold — Cricket's most popular tier drives consistent commissions.
Device protection adds up fast — upsell every device sale for an easy recurring revenue add-on.
Auto bill pay sign-ups earn commission and reduce churn — a win-win for you and the customer.
Cases, chargers, earbuds, screen protectors — 10% margin on every accessory sold in your store.
Earn a percentage of monthly service fees from every subscriber you activated — residual income that grows with your customer base.
Combined commissions on a full service sale (activation + plan + protection + auto-pay + accessories)
Total estimated investment including inventory, fixtures, equipment, and working capital
No franchise fees, no royalties, no licensing costs — you keep more of what you earn
Every plan runs on AT&T's nationwide 5G network. Prices with Auto Pay — competitive, simple, and easy to sell.
All prices require Auto Pay enrollment. First month is $5 more without Auto Pay. Plans and pricing subject to change. See cricketwireless.com for complete terms and conditions.
Our streamlined process gets you from inquiry to grand opening. Here's your roadmap.
Fill out the form below with your contact info, location interest, and background. Takes less than 5 minutes.
Our team reviews your financial profile. You'll need $70K–$100K in liquid capital and retail or wireless experience.
Cricket evaluates your target market for dealer density, demographics, and growth opportunity.
Once approved, a local Cricket field rep guides you through store setup, inventory, systems training, and staff onboarding.
Launch with full Cricket branding, a stocked store, trained team, and the support of a national wireless brand behind you.
"Opened my first Cricket store in Miami and it was the best business decision I've made. The support from the local field team was incredible and customers love the brand."
"No franchise fees was the deal-maker for me. I keep more of my revenue and Cricket provides everything I need to run a professional store. We're already planning location #3."
"The Dealer Lite store format let me start small with 200 sq. ft. and build from there. The smart digital pricing kept my promotions current without me lifting a finger."
Wireless or retail experience is preferred but not always required. Cricket values business acumen, financial stability, and a customer-service mindset. Their training program covers everything Cricket-specific.
No — Cricket dealers are independent authorized retailers, not franchisees. There are no franchise agreements, no royalty payments, and no ongoing licensing fees. You own your business outright.
The Dealer Lite format starts at 50 sq. ft. and scales to 500+ sq. ft. This flexibility makes it possible to open in a variety of retail environments — from mall kiosks to standalone storefronts.
The estimated total investment ranges from $70,000 to $100,000 per location, covering inventory, fixtures, equipment, and working capital. This does not include real estate or lease costs which vary by market.
Absolutely. Cricket actively encourages multi-unit ownership and expansion across multiple states. Dealers who perform well often receive preferential access to new market territories.
Yes — authorized Cricket retailers operate exclusively with Cricket. You cannot sell plans or services from competing carriers. You may sell Cricket-approved third-party accessories alongside Cricket devices and plans.
The timeline varies by market and application completeness, but most dealers go from application to approval within 4–8 weeks. Store build-out and grand opening typically follow 30–60 days after approval.
Fill out the form and a Cricket dealer representative will contact you within 24–48 hours to discuss your market, investment level, and next steps.
Thank you! A Cricket dealer representative will reach out within 24–48 hours to discuss your market and next steps.